comments powered by Disqus

TRG Blog: Analysis from TRG Arts


In Memory and Appreciation: Rick Lester

Amelia Northrup-Simpson | July 21, 2013 6:37 PM
William F. (Rick) Lester

January 19, 1952 – July 20, 2013

“A life without the arts is inconceivable to me. It is who I am.” –Rick Lester


UPDATE: July 30, 2013 7:30 AM

Yesterday, we came together to remember our beloved founder Rick Lester. Today we resume the work he began, inspired by Rick’s love of life, generosity of spirit, and boundless energy. Your kind messages are a balm on our broken hearts as we go on. Thank you.

UPDATE: July 29, 2013 6:30 AM

Our offices are closed today as we celebrate the life of our CEO and founder Rick Lester. We join the Lester family in gratitude for all who have reached out. Your thoughtful words of condolence and memories of Rick have been a great comfort.

As Rick’s protégés and acolytes, all of us at TRG have rededicated ourselves to his extraordinary passion for the arts and to his vision for ever stronger relationships between arts organizations, managers and audiences. Tomorrow we will come back to work doing what Rick taught us: discover the best practices in the field and share them.

To those so moved, know that we continue to welcome your messages in comments below.

UPDATE: July 23, 2013, 4:48 PM

A service to celebrate the life of TRG Arts founder and CEO Rick Lester will be held:

Monday, July 29 at 10 a.m. 
First Congregational Church
20 E Saint Vrain Street
Colorado Springs, CO 80903
 

Rick’s family will receive guests immediately following the service.

In lieu of flowers, the family requests those wishing to honor Rick’s memory with a contribution choose the Courage Classic, which Rick so passionately supported. 

TRG’s offices will be closed on Monday July 29th so that our staff may attend the service and greet colleagues, clients and friends who are traveling to Colorado to be with us. If you are among those planning to come, please let the TRG team know so that we can share information about accommodations. Email:

Original Post: July 21, 2013, 6:37 PM

Over the weekend, TRG lost a leader, mentor, colleague, and friend. Today, we are taking time to remember all that Rick has meant to us individually, to our company, and to our work in the arts and entertainment field. We will resume TRG business as usual, but not just yet.

We ask your understanding as we mourn alongside Rick’s family whose privacy we request that you join us in respecting. Memorial details still are forthcoming and will be posted on this site as they become available. If you are moved to express your condolences, please do so in the comments section below.






print



Related Articles
Remembering Rick Lester: Rick’s Lessons for the Field


Be notified of future content like this with eNews.

Sign up for TRG's eNews and you'll be notified when more content like this is posted, as well as getting our latest research, blog posts, and webinar announcements delivered straight to your inbox. Simply fill out the form below:

* indicates required

 

Case Study: Lyric Theatre of Oklahoma

Annual operating budget up 32% in 5 seasons

Lyric Theatre of Oklahoma 
 Photo: Joseph Mills

After a poor year for earned revenue in 2012, Lyric Theatre of Oklahoma (LTO) had rebounded and was experiencing a growth spurt. In 2013, Director of Marketing Danyel Siler had turned her attention to single tickets.

Her hard work had paid off, but season tickets were still a challenge. “Season tickets were steadily declining,” she said. “The season ticket campaign had been done the same way for years, maybe even decades. And we blamed the fall on the trend that subs were declining everywhere. Our executive director, artistic director, and I all knew something needed to change, but we didn’t know what.”

Read More>>


Killer Group Sales Campaigns

A boot camp for arts marketing and fundraising leaders


Friday, July 14, 2017
Online Workshop (9am-5pm MDT)

Do group sales contribute less than 10% of your single ticket revenues? Does your organization only sell tickets to groups reactively? Are you setting group sales goals only to fall short every year?

After subscriptions, group sales is the most important ticket-buying group for an arts and culture organization to cultivate. In this one-day session, learn how to leverage your group sales program to create a renewal base of loyal customers, while also driving new patrons to attend, all by tapping into the social networks that already exist within your marketplace. 

You’ll leave with your own, unique group sales campaign plan for next season, front-line sales strategies, and projections of what is possible for growth.

Contributors


Jill Robinson
Adam Scurto
Amelia Northrup-
Simpson
J.L.Nave Vincent VanVleet Keri Mesropov
 

Upcoming Events

Professional Development Workshops

Killer Group Sales Campaigns - July 14, 2017; Online


Executive Summit in North America - July 20-21, 2017; Colorado Springs, CO

Measuring What Matters: Building my Report Toolkit - August 12, 2017; San Diego, CA

Sales and Service on Steroids - August 12, 2017; San Diego, CA


LEARN MORE

 

Conferences
PACTcon 2017 - May 24-27, 2017; Charlottetown, PEI

League of American Orchestras National Conference - June 6-8, 2017; Detroit, MI

Dance USA Annual Conference - June 7-10, 2017; Kansas City, MO

TCG National Conference: Theatre Nation - June 8-10, 2017; Portland, OR



Admin Login