11.29.2011 TRG Webinar: Demand and Success Factors for Museum Pricing

11.29.2011 TRG Webinar: Demand and Success Factors for Museum Pricing

President Jill Robinson, who leads TRG's counsel for museums and membership-based organizations, explains the demand-based pricing approach that has led TRG clients to sustaining revenues and lasting patron loyalty over the last two decades. Jill makes a brief presentation on the success factors for optimizing admission revenues and then takes audience questions.



Posted November 29, 2011
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