TRG consulting clients typically see revenue increases from 10-25% over an eighteen month period while also experiencing aggressive increases in subscriber, donor and/or member households, reduction in single ticket buyer/visitor attrition, and more. Some of our recent client successes include:
- 5th Avenue Theatre’s consultancy with TRG created a Super Subscriber program, yielding 453 new gifts and $51,000 in four months, a first step in patron-centered development.
- Alvin Ailey American Dance Theater: $1,000,000 ticket revenue increase for its five-week 2006 City Center season
- Arts Club Theatre Company (Vancouver, BC): $3 million two-year revenue growth.
- Colorado Children's Chorale: Annual fund revenues increased 37% in one year with TRG direct marketing counsel.
- Arena Stage: 73% increase in subscription revenues over three seasons. 7% reduction in single ticket buyer attrition.
- Denver Center for the Performing Arts: $3 million increase in revenue within six months
- Houston Ballet: 44% growth in subscribers over three-season period, 8% reduction in single ticket buyer attrition
- Louisiana Philharmonic: In post-Katrina New Orleans, the orchestra used TRG counsel to rise from catastrophe to a 75% increase in subscription revenues.
- Lyric Opera of Kansas City: $1 million in record-setting subscription revenue from TRG new hall opening strategies.
- Phoenix Theatre: 59% one-year ticket revenue increase.
- Theatre Calgary used TRG turn-around strategies to increase subscription revenues 49% over two seasons.
- Tulsa Ballet: 33% one-year record-setting improvement in Nutcracker revenues.
Read more about the diverse array of TRG partnerships available.
