Helping America's cultural organizations grow revenues and audiences.

Marketing Consulting

Marketing Consulting Services

From comprehensive evaluations of marketing and sales capabilities to specific strategic remedies, Target Resource Group’s (TRG) marketing consultants assess an organization’s needs and equip staff with tools to generate sustainable revenue growth and build audiences. When TRG counsel is implemented clients get results.

Box Office Revenue Development trains the sales team in customized revenue-generation dynamics (e.g., cross- and up-selling, inventory management, and demand-based pricing). Options include TRG’s Tune up—a daylong, onsite program to sharpen skills of box office teams—and a Box Office Consultancy—a box office assessment and a half-year professional development program.

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